Eight designers from various high-end fashion labels converged to reinvent one of our closet staples—the GAP sweatshirt. And as the American brand who’s known for their iconic sweatshirt partners with GQ again for the second Coolest Designers on the Planet program, the line-up highlighted menswear designers from France, Italy, Canada, and the United States.
This year’s program includes Olivier Rousteing (Balmain), Canadian twins Dean and Dan Caten (DSquared2), Massimo Giorgetti (MSGM), Tremaine Emory and Acyde (No Vacancy Inn), Chris Josol (Surf is Dead), Chris Stamp (Stampd), French designer Pierre Mahéo (Officine Générale), and sportswear legends Humberto Leon and Carol Lim (Opening Ceremony).
According to John Caruso, GAP VP of Men’s Design, “the logo sweatshirt is one of [the brand’s] most iconic styles, so it was a natural fit to challenge this group of highly regarded menswear designers to collaborate on reinventing this classic.”
From Balmain channeling the dynamism of America, DSquared2 painting on the logomania trend, to MSGM elevating the sweatshirt yet keeping intact the signature typeface of GAP, the elevated sweatshirt takes street style to another degree. In fact, GQ editor-in-chief Jim Nelson said, “I was so impressed by the energy and creativity with which these amazing designers leapt at that challenge.”
Adding to the celebration of its successful collaboration, the American retailer also launched its online website in the Philippines. The user-friendly e-commerce website is now live through the link gap.com.ph.
Scroll down below to see the limited edition sweatshirt of the GQ for GAP Collection.
The exclusive sweatshirts are now available online and in stores nationwide.